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Modern living room with a yellow armchair, gold floor lamp, abstract wall art, small side table with vase, and a TV stand.
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Interior decor with white brick wall, two framed leaf prints, green dresser, dried wheat in vase, framed text, and mustard cushion.
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“I work with people looking to achieve their real estate goals, from the first-time homebuyer or seller, to the experienced investor, to the rich and famous (or infamous)... our goal is to treat everyone how we want to be treated, with humanity, with dignity, and without the cheesy sales pitches. I’m here from the first day of your real estate journey and I’ll be here long after any transaction has closed, because it’s not just a real estate deal, it’s your life.” - Luba

Meet The Team

Featured
Why I Still Live in San Francisco
Why I Still Live in San Francisco

Why do I still live in San Francisco? The answer goes beyond the city itself. From redwood forests and coastal hikes to Sonoma wine country and the Russian River, the Bay Area offers an incredible variety of outdoor experiences just a short drive away. That's what continues to make San Francisco feel like home.

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Where Have All the Mansions Gone?
Where Have All the Mansions Gone?

Mansion shortage. It sounds like a punchline. And in a city where affordability has been a crisis for decades, talking about a lack of available $10 million homes feels, at minimum, uncomfortable.

But here's the thing: it's real, it's measurable, and it's affecting the entire market - not just the people writing eight-figure checks.

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Why Your Home Inspector's Report Sounds Scarier Than It Is
Why Your Home Inspector's Report Sounds Scarier Than It Is

"Conditions conducive to fungi" sounds terrifying, but it's boilerplate language in almost every San Francisco home inspection report. Here's how to actually read an inspection report without panicking.

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What a $200K Salary Actually Buys You in San Francisco
What a $200K Salary Actually Buys You in San Francisco

A $200K salary sounds like a lot until you try to buy in San Francisco. Here's what that income actually affords in different SF neighborhoods in 2026, with real numbers and real math.A $200K salary sounds like a lot until you try to buy in San Francisco. Here's what that income actually affords in different SF neighborhoods in 2026, with real numbers and real math.

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629 Divisadero Street

San Francisco, CA 94117

Phone

415.307.1392

Luba@LubaSF.com

DRE # 01768716

Hours
Monday – Friday
10am – 6pm

 
LuxeSF
Top Agent Network
San Francisco Association of Realtors

Luba Muzichenko | San Francisco Real Estate & AI Builder

Luba Muzichenko is a San Francisco real estate expert with two decades of experience helping buyers and sellers make smarter decisions in The City. Based in the Inner Richmond, she leads the Luba Muzichenko Group at City Real Estate, advising first-time buyers, move-up buyers, sellers, and luxury clients throughout San Francisco. Clients get an advisor willing to point out risks, challenge assumptions, and recommend walking away from a property that does not make sense. Luba is also an AI builder working at the intersection of real estate and technology, and holds the CRS and SRES designations. Live beautifully. Move confidently.